AMA shames itself with spring break “poll”
The conclusions they reached about sexual activity and its dangers were not surprising, but it turns out that far from being a real poll the survey was undertaken with responses from people clicking on banner ads and other unscientific ways of getting respondents. From Mystery Pollster:
They took a deceptive approach to disclosure that is becoming more common, inaccurately describing a non-random Internet panel survey as a “random sample” complete with a “margin of error.”
Using “fake but accurate” methodology is particularly stupid for an organization representing doctors.March 30, 2006
The full Mystery Pollster post is fascinating.