2nd Annual DiabetesMine Design Challenge is underway

Check out Diabetes Mine, where the 2nd Annual DiabetesMine Design Challenge is getting underway. A year ago, blogger Amy Tenderich posted an Open Letter to Steve Jobs asking him to apply the consumer design genius that brought us the iPod, Mac and iPhone to the fertile area of diabetes devices. That letter sparked a variety of conversations, ideas, and publicity.

This year Amy decided to formalize the process into a competition, and in doing so she’s taken things up several notches:

  • She has enlisted MedGadget as co-host, and attracted support from IDEO and Cory and Justin Oringer
  • There are cash prizes and other inducements
  • The entries are to be submitted to the DiabetesMine channel on YouTube and follow a set of guidelines

Entries will be judged on three criteria:

  • Efficiency
  • Clinical efficacy
  • Aesthetics

The deadline is May 26, so get started!

April 30, 2008

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