I spoke today with Stephen B. Bonner, CEO of CTCA, about a new diagnostic and treatment planning offering called CareEdge, which is designed to address the four things CTCA has determined patients want to know after finding out they have cancer:
- As much information as possible about their particular cancer, e.g., where it is, how far it’s progressed
- What treatment options are available
- How much it will cost them
- How quickly they can get into care
The diagnostic bundle reminds me of a transparent, patient-friendly approach I saw in Singapore when I was researching medical tourism a few years ago. It’s about time we saw it in the US market.
September 21, 2011
Thank you so much for bringing attention to this! Great Post.