Health Care Social Media Review #31

Welcome to the 31st edition of the Health Care Social Media Review blog carnival! We’ll keep it short and sweet this time around.

The Ethical Nag shares some “regrettable examples” of social media behavior by clinicians that could be seen as unprofessional, inappropriate, or offensive.

The American College of Physicians has some common sense recommendations on what doctors should and should not do on social media. Jonathan Catley explains.

Amanda Guerrero reports that patients are increasingly turning to online comments from other patients as they search for doctors.

Wing of Zock sees physicians as “latent creatives,” who should be tapped to write or otherwise express themselves in ways that draw value to their institution organically and enables them to realize their primary roles as teachers.

(e)merge Medical Marketing Consultants provides five “easy tips” to get practice managers more involved in the social media process.

Many hospital marketing departments push out generic content written by others, but a few generate valuable content on their own and it helps them stand out. Michael Sherman has the story.

The worried well are driving adoption of mobile health monitoring technologies, according to David Davidovic.

Doctors are starting to use social media to further their careers, according to a new survey. Nicola Ziady has the infographics to prove it!


By David E. Williams of the Health Business Group.

June 19, 2013

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