Consumer adoption and scale-up were big themes at last week’s Qualcomm Life Connect 2015 meeting in San Diego. Many digital health initiatives are still stuck in the concept, prototype and pilot stages, but Walgreens has been charging ahead. The presentation from Adam Pellegrini, Walgreens VP for digital health was refreshing and inspiring. I caught up with him afterwards to follow up on some key points:
- (0:12) How does Walgreens use its Balance Rewards loyalty program to generate engagement with digital health?
- (1:13) What is the role of Walgreens pharmacists in telehealth?
- (2:49) What consumer friction points are you obsessing about in healthcare today?
- (4:06) What is Walgreens doing with telehealth outside the US? Are you bringing lessons from abroad here?
September 8, 2015