Naama Stauber Breckler grew up on a moshav, an environment that encouraged a lot of exploration. She was an officer and software engineer in the Israel Defense Forces, then worked for defense and security companies before moving to the US a decade ago.
At Stanford Business School, she found her calling in healthcare through cross-functional collaboration on unsolved problems, starting with catheters. She learned through her startup experience about deficiencies in distribution and patient support and decided there had to be a better way.
And now, she’s created Better Health, a startup that takes urology and ostomy supply to the next level with simple processes, personal consultations with experts, peer coaching and education. It’s the kind of experience I would want for myself and loved ones.
In this episode of the HealthBiz podcast, Naama explains what’s better about Better Health, and how the company is striving to bring value based care to a corner of the market where it hasn’t really been seen. Better Health is ramping up, having just announced a Series A financing led by Caffeinated Capital and General Catalyst.
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By healthcare business consultant David E. Williams, president of Health Business Group.
