This is condom calling, are we reaching?

From Kaiser Daily HIV/AIDS report:

The BBC World Service Trust has produced a cellular phone ringtone in India that says "condom, condom" to promote safer sex and curb the spread of HIV in the country, AFP/Google.com reports (AFP/Google.com, 8/19). The ringtone features a professional singer repeating the word "condom" more than 50 times -- a "playful approach" that some advocates hope will "spark discussion and make condoms more socially acceptable," according to the AP/Google.com (Dolnick, AP/Google.com, 8/19). Campaign organizers also hope that the ringtone will become popular among youth in the country (AFP/Google.com, 8/19). The initiative is supported by the National AIDS Control Organisation and funded by the Bill & Melinda Gates Foundation.

I tried to listen to the ringtone on condomcondom.org but it wasn't working. Reminded me of the Pink Floyd song Young Lust from the Wall:

"Hello?""This is united states calling, are we reaching...""See he keeps hanging up, and it's a man answering."

Anyway I hope they get it fixed since it seems like a pretty good idea.