Kyruus brings Big Data to health care. Podcast interview with co-founder Julie Yoo
[audio http://healthbb.files.wordpress.com/2012/04/kyruusyoo3.mp3]
"Big Data" is big news these days, but what is all about, and how specifically can it be applied to health care? Some savvy venture capitalists including Highland Capital and Venrock have put their money beyond Kyruus, which "uses big data and analytics to drive insights that help health care and life sciences organizations maximize the value of their physician networks."In this podcast interview, Kyruus co-founder and Chief Product Officer Julie Yoo provides more depth on the following topics:
- How Kyruus adds value in network development and referral management
- Leveraging the huge new wave of public disclosure of industry payments to physicians
- Whether "Big Data" is really something new and different or just marketing hype
- What kind of staff Kyruus is seeking to hire as it scales up