Podcast interview with Don R. Powell, PhD, CEO of the American Institute for Preventive Medicine

[audio http://healthbb.files.wordpress.com/2008/05/powell3.mp3]
I’m at the Consumer Health World Conference in Las Vegas where I spoke today with Don Powell, PhD, President and CEO of the American Institute for Preventive Medicine, a for-profit wellness and demand management company that is celebrating its 25th year in business.Don and I spoke about how the wellness field has evolved over time, how employers think about the benefits of wellness programs, and about the kinds of customization and integration that are required to achieve success.