Investors and management consultants often use expert network companies like GLG, Guidepoint, Zintro and Techspert to arrange interviews with subject matter experts. These interviews can be valuable, but it all depends on how well they’re conducted and leveraged.
In this episode of the HealthBiz podcast, my long-time Health Business Group colleague Karen Donovan and I share five tips for getting the most out of these encounters.
01:18 Tip #1: Make the expert network companies do their jobs
07:05 Tip #2: Be prepared
11:52 Tip #3: Start the interview off on the right foot
18:13 Tip #4: Get the most out of the expert
25:47 Tip #5: Incorporate expert interviews into a broader data gathering process